The 4-Point Business and Blogger Checklist for Beefing Up Your Instagram Presence

Recently passing the billion-user mark, Instagram is absolutely buzzing right now for the public at large. And given the sheer amount of activity and money being spent on the platform, it’s no secret that businesses and marketers alike…

Social Media Quizzes as a Marketing Strategy

Are you looking for a fun way to engage with your audience and build brand awareness? One easy way to do this is to create a quiz. This is something you can do quickly and easily by using…

12 LinkedIn Features You Should Be Using Now

When Microsoft acquired LinkedIn back in 2016 for a crisp $26.2 billion, many people scratched their heads. Why focus on a networking site whose ‘cool factor’ palled in comparison to Facebook, Twitter, and Instagram? Why such a large amount for…

social media

Is Your Social Media Traffic Earning Money for your Business?

If you run an E-commerce business then you definitely know the role that social media plays in marketing and business branding. Studies have shown that the purchasing decision of many buyers is largely influenced by information posted on…

social Platforms

How to Choose Social Platforms to Include in Your Business Card

In our modern day digital world, many people consider business cards to be too old school. However, the fact is that business cards are still very powerful marketing tools. Adding details such as your website address, email address…

instagram

Instagram Marketing Strategies That Will Get You Noticed

For a while now, it’s been pretty clear that Instagram isn’t just a place for duck-face selfies, café lattes, and cute pets. With over 600 million active users, Instagram has become a powerful tool for businesses. In fact,…

social media mistakes

6 Common Social Media Marketing Mistakes to Avoid

Social media marketing has become increasingly popular with many small businesses and large companies all over the world. With the wide range of platforms available, social media offers a great opportunity to reach a wider audience with your…

The Importance of an Effective Social Media Marketing Campaign

Marketing has always been a staple tool for businesses looking to increase their reach and achieve greater success. First came traditional media marketing and advertising before the arrival of digital marketing with tactics such as email marketing and…

shop

Getting Social With Your Pop-Up Shop

If you’ve read about the massive success of some pop-up shops, and you’re thinking of going for your own slice of the cake, then social media needs to be a part of your marketing plans. This will not…

Social media

Using Social Media to Effectively Promote Your Ecommerce Site

One of the many great things about running and owning an ecommerce site is that it’s an easy and convenient way to promote and sell a product or service to anyone at anytime of day. Online purchasing is…

social media marketing

Common Mistakes in Social Media Marketing

Being on social media platforms is critical in this time and age. Entrepreneurs, managers and marketing professionals know this and try to take advantage of this fabulous advertising channel. There are hundreds of millions of people on social…

5 Deadly Social Media Twitter Marketing Mistakes You Must Avoid

When you take the wrong step, you’re bound to make mistakes. Bloggers, digital consultant, writers and social media marketers are not exempted from making mistakes. When it comes to Twitter marketing, you can’t afford to continually make mistakes….

Pinterest

Pinterest Boards Ideas for Online Stores

There was a lot of buzz around Pinterest a few years ago which declined a little. But nevertheless this social network is very popular today and you can use it to your benefit. If used wisely, Pinterest will…

social media

How to Manage Negative Comments from Social Media

Every once in a while, you will encounter some negativity on your social media accounts. Some of it may be legitimate while others may just be out of spite or from folks looking to cause some trouble and…

15 Best Social Media Marketing Blogs To Follow, Like & Share

If you’ve clicked a mouse in the past year, you’ve probably been been exposed to the latest marketing buzzwords like engagement, influencers, and authority. Do you lie awake at night wondering what it all means? Do you stare…

facebook

As If Facebook Wasn’t Enough To Distract Your Kids

With Facebook acquiring WhatsApp, another fear for parents hover over their heads. As said, technology has no bounds and when used for an intellectual purpose, it can turn out to be extremely easy. Facebook needs no introduction, so…