Tag: logo design

There is a common expression that “History repeats itself”. This is increasingly true in the case of trends and fads. Each and every industry has its own sets of trends that come and go every now and then. Similar is the case with the design industry where trends are always short-lived. There are some styles…

Designing a logo does not end on selecting the right elements. The placement and proximity of logos is a key to making effective identities. Designers must maintain balance and equilibrium between logo design elements. For example, spacing between typography, positioning of symbols and layout of color scheme are all essential in crafting a professional design….

Every now and then, you will get a client who will demand a logo that is bigger in size and proportion. Without giving priority to the quality and meaning of the design, they would insist on getting an identity that is larger in dimensions. Their justification for this argument is that since they are paying…

On most design blogs, we mostly get to read articles that criticize logo design clients. We seldom get to read the other side of the story, i.e. the logo designers and their misconducts. Although being one myself, I realize how annoying some clients can be for logo designers, but we should also explore the other…