Words, whether spoken or written are not just words. They have the unbelievable power to inform, inspire and influence people whether we admit it or not. Because of this, encouraging and eye-opening statements are often used in promotional materials such as posters to raise awareness and motivate people to do something, or to change our way of thinking. Statement posters are often located in venues such as schools, malls and workplaces. I even visited some shops and cafes that use statement posters as decorations because of the simple yet creative vibe these evoke.
Although posters are known to be a great tool to showcase jaw dropping graphics and effects, these arealso ideal for propaganda stuff because of their portability and size. The challenge however, is how to make the statement poster attention-grabbing when it only contains words. The answer to that: typography. Different type fonts are a big help in establishing mood in statement posters. With the right typography, any boring statement can become eye-catching and artistic.
Statement posters can contain any words that make an impact to people once they see them. It can be inspirational quotes from famous people, a parody of a famous quote or any random thought that tickles the mind. Here’s a collection of cool crafted posters that make you think, ‘Say what?’ and ‘Hell, yeah’:
Jian Co is a journalist at heart. She’s addicted to photography, fashion, design, and anything cute. Currently, she works as a content marketing specialist for Printrunner.com, a company that prints postcards, stickers and other promotional materials. Currently, she writes articles about marketing and design.