Designing a logo does not end on selecting the right elements. The placement and proximity of logos is a key to making effective identities. Designers must maintain balance and equilibrium between logo design elements. For example, spacing between typography, positioning of symbols and layout of color scheme are all essential in crafting a professional design. Similarly, in the case of logos, balance and equality is crucial.
A common technique used in design called symmetry is employed for professional positioning of symbols. Symmetry, by word, means balance and equilibrium on all sides. Symmetrical logos are ones that display an identical image on both sides of the design. They are created by making one part and flipping it over creating a mirror effect. Firms that use these kinds of logos show a sign of stability and commitment.
For your understanding and inspiration, following are 20 brilliant examples of symmetrical logos: