Social Media

Online Trends 2012: Social Media, Search Engine Optimization & Online Videos

Written by Guest Author

It is really hard to predict about the marketing and optimization techniques of 2012 but it is definitely not impossible. With a lot of innovations and technical creativity related to the internet, we are ought to witness some great changes in the coming future. The business and corporate world will take the center stage as far as the social media and website optimization are concerned. For anticipation of the future trends 2012, we must take a look at the possibilities and opportunities that can turn the table.

Social media trends

social trends

  • In the coming months, we will be witnessing a change in the social media paradigms and opportunities. The companies will be interested in taking control over our choices through making huge alterations to their marketing strategies.
  • Business to business marketing will definitely prosper on social media.
  • Social media will further allow the business models to engage the interested consumers by offering quick search results and consumption of products will surely improve.
  • Nearly all the brands will be working through the effective concept of real-time thinking. It is none other than the art of artistic marketing and promoting intuition that will chase the success.

Search Engine Optimization trends in 2012

SEO trends

  • The quality of the updated content will matter the most in optimization.
  • Any business will make changes to the marketing plan according to the Google Plus shares as compared to other potential social media channels and forums. This will refine the web searches.
  • Shopping via social media will prosper.
  • The importance of the inbound links will see a considerable reduction. People will like the linking of URL to the social media channels rather than being referred by other websites.
  • Nearly all the business modules will try to focus on the local searches. Geo-tagging is ought to become an important aspect.
  • The updated contents should include raw data and accurate statistics in order to get higher Google rankings.
  • The productivity is ought to increase due to improvement in mobile SEO. Your website if compatible with the mobile platforms is likely to cover more distance.

2012 trends for online videos


  • 2012 will see an increased difference between the viewers of television and online videos. This is ought to increase the importance of videos posted on different websites and social media channels.
  • The UI of the online interface will be made more elegant and intuitive. There will be some standardized protocols in the near future.
  • The online videos will be posted with user driven approach. Personalization of the content is also possible. The viewers will be capable of shaping their own experience.
  • Nearly all the videos on the internet will find an end call option that will improve the interaction between viewers and brand.

Summary: – Due to immense improvements in the field of science and technology, people are ought to see some great changes. 2012 online trends in SEO, videos and social networking will create a different dimension in online marketing.

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